3H Paving Marketing Dashboard

Last 30 days · 2026-05-20 to 2026-06-19
Google Spend
$3,110
Conversions
11
Cost / Conv
$282.70
New Opportunities
53
Deals Won
10
Revenue Won
$162,200
ROAS
52.2x
Win Rate
18.9%
Facebook Ads
Launching soon — currently paused
Avg Won Deal
$16,220
Open Pipeline Opps
168

Daily Spend & Conversions (Google Ads)

Campaign Performance

CampaignSpendConvClicksImprCPC
3HPaving|Search|Asphalt|BearLake&CacheCounty$949.8103938524.35
3HPaving|SLC|Asphalt$1,305.1210651,27220.08
3HPaving|SLC|Commercial$854.771281,38930.53

Pipeline Funnel — Open vs. Won (30d)

Bottleneck Active Holding Open (won stage) Won (last 30d)
Bottleneck: Qualified Lead — 44 open opportunities (highest active, non-holding stage).

Wins by Stage & Top Deals (last 30d)

StageWinsRevenue
Proposal Signed7$72,950
Job Complete3$89,250
DealStageValue
Brody RobinsonJob Complete$50,500
Rick WorthenJob Complete$38,750
Josh GroverProposal Signed$23,750
Brad CoxProposal Signed$19,500
Vincent KinseyProposal Signed$11,950
Bob C Buckley JrProposal Signed$8,000
Riley ArgyleProposal Signed$4,850
Jared ScholesProposal Signed$4,400
Daniel SmithProposal Signed$500
John LovedayJob Complete$0

Google Business Profile (both locations)

GMB Impressions
164
Direction Requests
84
Calls
5
Website Clicks
7

Local Falcon — Local Search Visibility

SoLV
70.2%
ARP
2.83
ATRP
4.28
Coverage
2 loc · 3 kw
Generated 2026-06-19 · Data: Windsor.ai (Google Ads, GHL, GMB) & Local Falcon.