⚠️ Facebook Ads is paused (no spend in the last 30 days). All other sources are live as of this run.
Performance Overview
Secondary
Facebook Ads
Launching soon — currently paused
Daily Spend & Conversions — Google Ads
Campaign Performance — Google Ads
| Campaign | Spend | Conv | Clicks | Impr | Cost/Conv |
|---|
| 3HPaving|SLC|Asphalt | $1,447.47 | 11 | 76 | 1,348 | $131.59 |
| 3HPaving|Search|Asphalt|BearLake&CacheCounty | $949.22 | 0 | 37 | 377 | — |
| 3HPaving|SLC|Commercial | $848.03 | 1 | 28 | 1,599 | $848.03 |
Pipeline Funnel — Current State + 30-Day Wins
Bottleneck (open)
Active stage (open)
Holding stage (open)
Open on won stages
Won (last 30d)
Active bottleneck: Qualified Lead — 47 open opportunities sitting in this stage. Excludes Cold Lead / Bad Lead holding stages.
Wins by Stage & Top Deals (Last 30 Days)
| Stage | Deals | Revenue |
|---|
| Proposal Signed | 7 | $87,950 |
| Job Complete | 1 | $0 |
| Top Deals Won | Value |
|---|
| Rick Worthen | $38,750 |
| Brad Cox | $19,500 |
| Vincent Kinsey | $11,950 |
| Bob C Buckley Jr | $8,000 |
| Riley Argyle | $4,850 |
| Jared Scholes | $4,400 |
| Daniel Smith | $500 |
| John Loveday | $0 |
Google Business Profile (Both Locations)
Local Falcon — Local Search Visibility
15x15 grid · 10.0 mi radius · 3 keywords · 2 locations