3H Paving Marketing Dashboard

Last 30 days · 2026-06-06 to 2026-07-04
Google Spend
$2,338.12
Conversions
5
Cost / Conversion
$468
New Opportunities
40
Deals Won
6
Revenue Won
$117,450
ROAS
50.23x
Win Rate (Won ÷ New Opps)
15.0%
Facebook Status
Launching soon — currently paused
Avg Won Deal
$19,575
Open Pipeline Opps
165

Daily Spend & Conversions

Campaign Performance

CampaignSpendConversionsClicksImpressionsCost / Conv
3HPaving|Search|Asphalt|BearLake&CacheCounty $944.37 0 39 364
3HPaving|SLC|Asphalt $578.14 4 39 842 $145
3HPaving|SLC|Commercial $815.61 1 32 1,581 $816

Pipeline Funnel — Current Open + Wins (30d)

Bottleneck (open) Active (open) Holding stage (open) Won-stage (open) Won (last 30d)
Bottleneck: Qualified Lead — 43 open opportunities (excludes Won and Holding stages).

Wins by Stage & Top Deals Won

StageCountValue
Proposal Signed4$54,450
Job Complete1$50,500
Proposal Sent1$12,500
DealAmount
Brody Robinson$50,500
Josh Grover$23,750
Vincent Kinsey$14,500
Riley Argyle$12,500
Nick Oganov$11,800
Jared Scholes$4,400

Google Business Profile (Bear Lake & Wasatch Front, combined)

Impressions
173
Direction Requests
81
Calls
11
Website Clicks
10

Local Falcon — Share of Local Voice

SoLV
70.22%
ARP
2.83
ATRP
4.28